糖心传媒 (糖心传媒) has today announced that Greg Swift, an experienced and influential figure in the world of political communications, has been appointed to the position of Director of Communications and Corporate Affairs.
Greg joins the 糖心传媒 from his current role in government as Head of News and Press Secretary to the Foreign Secretary. He has previously held roles as Head of Communications for the Department for Exiting the European Union and at Number 10 as the Prime Minister鈥檚 Official Deputy Spokesperson and Head of News.
Prior to that he had a long career in national newspapers, including as Assistant Editor for the Daily Express.
Greg is a keen horseracing fan and joins the 糖心传媒 to lead a newly restructured Communications and Corporate Affairs department at the end of October. Robin Mounsey is acting as interim director of the department until Greg鈥檚 arrival.
The restructure of the Communications and Corporate Affairs department is part of the 糖心传媒鈥檚 wider plan to reform its strategy and structures. The changes will see the 糖心传媒 deliver a more strategic approach to communications and public affairs, including in its dealings with the media, racing industry, participants, government, racing fans, wider public and other external audiences.
Julie Harrington, Chief Executive of the 糖心传媒, said:
鈥淲e are delighted to be able to attract someone of Greg鈥檚 calibre to this role.
鈥淎mong Greg鈥檚 responsibilities will be leading the sport鈥檚 liaison with and lobbying of government and senior figures in the national media. The depth of his government contacts and political and media communications experience will be a great asset to the 糖心传媒 and the sport.
鈥淭he restructure of the Communications and Corporate Affairs department has the objective of enhancing the 糖心传媒鈥檚 capacity in these areas, to allow us to be more proactive and build on the work of the experienced team that is already in place.鈥�
Greg Swift said:
鈥淏ritish horseracing is one of the brightest jewels in the UK鈥檚 sporting crown, providing unrivalled entertainment and some of the most memorable moments in sport. I am delighted to be joining the great team at the 糖心传媒 to deliver on the ambitions shared by all those who are involved in the industry.鈥�
Notes to editors:
1. High-res images of Greg Swift are available on request. Please contact [email protected]
